Market Equipment Manager

Date: 11 Jun 2025

Location: Cairo, Egypt

Company: Beyti Egypt

General Purpose

Drive growth in BEYTI through leading tailor made Market Equipment solutions (Coolers, stands, POS displays…) by channel & regions to Maximize return on investment as well as guarantee a high level of customer pull, world class availability & product quality across all trade channels in BEYTI.

Key Responsibilities / Tasks

• Work with Sales Regional managers and branch managers to establish and develop customer operations to align on equipment, service, quality and distribution standards. Expected Output:
a. Develop assets deployment plan across all channels and regions.
b. Develop customer segmentation criteria that will be used for selection.
• Ability to coach /train Market Equipments team and the broader sales team in all governorates on market equipments processes.
• Ability to deal effectively with marketing agencies to deliver on time, quality and budget outcomes.
• Accountable to establish 48 hrs closure time on all maintenance tickets with optimum cost.
• Collaboratively work with PEPSICO MEM and ALMARAI and suppliers to develop optimal customer/channel solution.
• Establish, align, collect and communicate market equipment productivity and in store execution measures to maximize the impact on core business metrics of volume, share and profit.
• Support sales decision making as needed; including customer business reviews, presentations, etc.
• Establish, monitor and report service performance and equipment quality tracking for market equipments
• Support the resolution of critical customer issues and provide high customer service at minimum cost.
• Work with Procurement on supplier selection, evaluation and on ground inspection.

Experience

8-10 years of sales field experience in FMCG.

Skills/Qualifications

Action oriented.
Drive for results.
Influence others without authority.
Learning agility.
Rigor and Discipline.
System Thinking and Reporting.